I notice that the SIGMA 50mm F1.4 DG DN | Art gives me a whole new approach to my shots.
I think the narrower focal length makes my point of view more mature and helps me to achieve new render, always with the Art precision.

A world that I’d love to shrink myself into, just to walk underneath petals of clover or to find shelter from the rain underneath the cap of a minuscule mushroom. My photos let me escape into that world and a good lens makes it even more realistic, because it detects so much more than the human eye can see: the 50mm F1.4 DG DN | Art is a lens, that captures that world so vividly.

I love the 50mm focal length. The reason is that I can take photos while talking to my children. I believe that my photographs are “photographs that only I can take”, which are shaped by the relationship between parent and child, and the sensations and perspectives that emerge on the spot.

Photography is more often about just being in the right place at the right time. The image above captures Folkestone harbour at the right time, towards the end of day as the clouds glow with the remnants last light. The SIGMA 50mm F1.4 DG DN | Art was the right lens needed to capture this moment.

The 60 to 600mm range is very versatile. It is really fun to capture all the different situations with it. No matter if action, landscape, or lifestyle. With this lens, you don’t have to worry about anything–just head out and have some fun.

With such an extensive focal range on the 60-600mm, the choice of approach was enormous, from animals looking small within their environment to frame-fillers at the long end. I think this flexibility is important because it allows us to explore different compositions without having to move as much.

Using the SIGMA 60-600 F4.5-6.3 DG DN OS | Sports, I had to stop to think for a second. But I do love a challenge. What’s more, today’s mirrorless cameras have solved the once insurmountable problem posed by higher ISOs, especially in combination with current software.

SIGMA’s excellence in development and production technologies has been built up since our founding in 1961 and became increasingly sophisticated with the introduction of the SIGMA Global Vision brand in 2012. With this as a base, SIGMA has given careful thought to the quality of the products, the feeling of using it and the pleasure of owning it. This is how the I series was born.

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All of SIGMA’s products are created in one single place, our Aizu factory, and then reach our customers all around the world.